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  3. XML feed: Mandatory parameters

PRODUCTNAME

This is the element that contains the product name.

  • We always recommend to add gender (women’s, men’s, girls, boys.), material, color, and other product features alongside the name of the product.
  • Do not state any irrelevant information in this element, such as “free delivery”, “free gift” etc.
  • Do not add sizes in the product name.
  • Provide the same value for the GLAMI piXel – parameter PRODUCTNAME. Otherwise, GLAMI piXel will not work properly.

Example:

<PRODUCTNAME>Woman ankle leather shoes</PRODUCTNAME>